Sainsbury's ad (1 Viewer)

I have viewed it several times and think it is not only well done but tastefully done.
 
Quite well done. The music is Leaning on the Everlasting Arms from the 2010 version of True Grit. -- Al
 
Why do some people have to answer beauty with hate? I am extremely offended that some women made the comparison between this and Auschwitz. As someone whose great-grandfather and great-uncles likely died in that camp and whose other great-uncles fought in the trenches on the Eastern Front, I find that comparison revolting. I think it is important to emphasize virtue wherever it is, even in the midst of great sorrow. I do not think it downplays the suffering, I think it gives us hope.
 
Taking offence these days is a full time career for many people
There is always some self appointed spokesperson only to willing to come forward and express his/her outrage for the media
I have watched it several times with my family and found it quite moving and well done
 

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