I guess the cost of researching and producing a vehicle, which takes a lot of time and raw material, and then sells for $200, requires a large number of sales to make a profit. A set of 4 figures for which much of the uniform and weapons research has already been done and the figure's dimensions are fairly standardized, sells for $125. And uses less raw materials. And possibly appeals to a larger customer base (soldiers vs armour appeal and cost).
Off the top of my head, it seems that the ratio of AFCs to sets of soldiers is lower now than it was even a few years ago. Obviously that is the case for HB who are no longer making AFVs. But I think it is true even for K&C. I would guess that CS is currently producing the highest ratio of AFVs to soldier sets followed by Figarti. But CS is a new entry so we will have to see what their new products tend towards over the next year or so.
I have not researched this - it is only an observation. I am talking about only WW2 ranges and I am including any large, costly pieces (i.e. LCA, Horns of Red Bull artillery) as AFVs.
Any thoughts?
Terry