I know we did well with our glossy lines, and I talked to several other gloss dealers/manufacturers telling me that it was a very good show for them. Perhaps for many of these small gloss companies, people still are 'old school' and wait to see what will be available for them to snap up.
Sure. Then when they get there those with deep pockets can buy a single figure for $70. Or they can
go to WalMart and buy a whole bag for ten bucks. Also video games only run about $50 or they can rent,
trade with friends and etc. Newcomers are priced out of the market. I'll bet high roller regular attendees spent
far less than they did five years ago. Some places the economy is getting slightly better, but Chicago isn't
one of them. Take note: "The unemployment rate across Chicago, Joliet and Naperville now stands at 9.7 percent,
up 0.3 percent from July 2012. Illinois has one of the highest unemployment rates in the nation at 9.2 percent."
Compare to the San Antonio Show: San Antonio's jobless rate slid to 5.8 percent in August from 6 percent in July.
Texas' jobless rate meanwhile dipped slightly for the first time in months in August, to 6.4. Both San Antonio and
Texas fared better than the nation, which reported an unemployment rate of 7.3 percent in August.
I'll say again........Newcomers are priced out of the market. Let's not rationalize.:salute::
One of the reasons I go to OTSN is for the people. I just don't get to see people like Greg, Rick Wang, Steven Chong, Shannon, Andy, Gordon, Ken and Ericka Osen, Gary (and even Louis, although he's only an hour away) but once a year. Moreover, if you're looking for retired items (for me it's Trophy), shows like these are a must.
For many sellers I think a show like OTSN must be similar to the department stores during the Christmas season: those sales make up a good portion of thier income for the year.
I think promotion is a must: you don't want to attract people who already collect but those who don't. For example, someone (maybe Carlos) posted an interview that Andy did with one of the San Antonio stations for the Texas Show where he showed off some of the figures. Good public relations is essential. With a show like this I would hope that one of the Chicago stations and newspapers know about it. Heck, this is supposed to be the show of the year, the place to be. Let's treat it as such and get the word out.
I can't remember how many kids I saw yesterday but as I was getting ready to leave I saw two young kids, with mouthes wide open and large eyes looking at the displays that the manufacturers had. The media can play a part by getting kids to convince their parents to bring them to the Show.
Brad
Perhaps it is more about attracting the 'middle aged' kids (those in their forties) who remember plastics and now have the time and the money for the hobby. I got into the hobby via a childhood interest in plastics - there was just a thirty year gap!!
Amazing how similar our childhoods were Rob! :salute::
I bet we watched all the same movies and had all the same GI Joe/ Action Man Gear. Yes I did have Action Man gear because of friends who traveled to the UK and brought it back for me. Still have some of it on a bunch of joes in storage.
Very good post about the middle aged kids and even more so about the kids being wired in these days mine are to a lesser extent because of our life overseas and also because my wife and I don't let them have cells etc. Still an excellent post!
Dave
Well said Brad. One of the main reasons for me going to the London shows is the people there. Don't get me wrong I love seeing all the TS's laid out in front of me like that, but it's meeting up with all my friends and fellow collectors every year that is the highlight. I think even if I suddenly stopped collecting and never purchased another item I'd still go up there for a chat in the bar with them. We can all sit at home perusing the web for what we want to buy, but still nothing like human one on one every time. Of course you can always pick up the odd bit of intel too! :salute::
I think, if memory serves, the last London show was quieter too. It has to be a hobby that gets put on hold if money is short hasn't it , hardly a problem to live without another Fallschimjager if you ae struggling with life's other expenses!
Best
Rob
Exactly. Myself and just about every other boy in my street got into toy soldiers, Action Man, Commando Comics, Airfix soldiers and kits etc through the endless repeating of War films on tv in the seventies. We played ' War' in the woods and streets and the Second World War was still fresh in the nation's memory. But kids live in a TOTALLY different world now. I have two nephews and four god daughters and they all have social lives and networks that we could not have even imagined back then. They are barely at home but in a constant tour of friends houses and sleepovers etc. They have computers , mobiles, facebook, Wii , and God knows what else. Its not just about money anymore but they just are not as hooked on the subject as we were. If I said to my nephews here is a hundred quid go and buy three metal toy soldiers , they'd think me insane. When they see my collection they smile and say ' cool ' but there is barely a flicker of interest. They ask me questions for their history homework but that's as far as it goes.
I heard a couple talking to their young son a couple of shows back and he wanted a Kubelwagen. The couple were on the verge of buying it until they heard the price, they then stood there and could not agree to pay out that amount for a model that in all probability would be ruined in five mins. This is indeed a hobby for middle aged kids with a bit extra in their pockets.
Makes me feel very old when I think back to my childhood in the early seventies.......but it sure was good!:smile2::wink2:
Rob
"Where are the plastic guys who should be out there bringing in the children."
There are plastic guys who do a great job but they are pretty much aimed at adult collectors too. Even with the work of TSSD, AIP and a few others there is not much happening in 1/32 scale. I look at what the Star Wars people do, for instance, in terms of coloured action figures and it's hard for the traditional one colour pack of army men to match them. A bigger problem is lack of movies depicting historic events and creating interest in the first place. It's hard to think of a war themed movie that's taken off in the last 10 years. A few years ago I thought a Texas Ranger line would be a winner with the Johnny Dep movie due. Lucky I didn't invest money taking that idea further! Video games probably are best at keeping the history alive but they don't encourage buying any soldiers as you're 'in' the game anyway.
Quite right Rob, there's nothing like a bucket of G&T to quench the thirst whilst chewing the cud with the rest of us at the bar (or to take the edge off that large purchase)! :wink2:
Numbers might be down a bit which might be weather related, but there seems to be a constant stream of new products coming out every month so someone must be buying them.
Looking forward to December show.
Jeff
Rob
Yes ... we were much the same in my part of the world. I particularly liked the Commando comics. In those days you could go into a second hand book store at the beach and buy them for mere cents.
The benefit of growing the collector base is obvious but the 'new' manufacturers who have appeared in the last ten years presumably are making a profit so there must be people buying somewhere. I collect mainkly K&C, Britains and Jenkins and there seems to be loads of new stuff coming out. I am always three or four months behind so there must e a 'silent majority' out there buying.
Jack