Steven Chong
First Sergeant
- Joined
- Aug 25, 2005
- Messages
- 1,365
I have to disagree.Nah, they couldn't have done it that quickly
I have to disagree.Nah, they couldn't have done it that quickly
Sounds good to me RickDear All,
I would like to offer my comments. First of all, I want to apologize to those collectors who won’t buy Figarti products because of our limited releases, and I want to explain why we do things our way. Some of you may recall our M3 Stuart and Tiger tanks, both launched with high production numbers and multiple variants. The result, stock still sitting at dealers’ warehouses as well as our warehouse and sold on ebay at fraction of it original price. Like Steven says, we have our own factory, so we don’t outsource and we are not confined by a minimum number in a production run. At Figarti, we have found that making 100 of a set is the most economical for Figarti given our economy of scale and makes most sense in terms of our brand’s demand in the market. Our products selling out quickly is only a recent occurrence, and Figarti has many products that are available for more than a year. We don’t want our distributors or dealers to have money tied up in stock, so at this moment in our young history, 100 limited editions is the right number. As for the more frequent releases, it’s again taking feedback from the collectors who complained about Figarti showing items and then waiting forever to get them. We are evolving and trying to improve all the time. I appreciate the support and if anyone would like to understand Figarti more, please feel free to contact me.
Rick
RWFigarti
Dear All,
I would like to offer my comments. First of all, I want to apologize to those collectors who won’t buy Figarti products because of our limited releases, and I want to explain why we do things our way. Some of you may recall our M3 Stuart and Tiger tanks, both launched with high production numbers and multiple variants. The result, stock still sitting at dealers’ warehouses as well as our warehouse and sold on ebay at fraction of it original price. Like Steven says, we have our own factory, so we don’t outsource and we are not confined by a minimum number in a production run. At Figarti, we have found that making 100 of a set is the most economical for Figarti given our economy of scale and makes most sense in terms of our brand’s demand in the market. Our products selling out quickly is only a recent occurrence, and Figarti has many products that are available for more than a year. We don’t want our distributors or dealers to have money tied up in stock, so at this moment in our young history, 100 limited editions is the right number. As for the more frequent releases, it’s again taking feedback from the collectors who complained about Figarti showing items and then waiting forever to get them. We are evolving and trying to improve all the time. I appreciate the support and if anyone would like to understand Figarti more, please feel free to contact me.
Rick
RWFigarti
I reiterate my post....please re-consider the current marketing philosophy.....It is NOT a good "long term" plan of marketing your product to a solid customer base.....Rick, Some of us on the forum have aleady suggested a limited re-release after the initial 1st run.....Say 25-50....If there is "still demand" for a popular item......Most of us are simply not able to budget rapid purchases in succession......If the re-release # is based on preorder deposits....(deposits not refundable) it would allow customers the opportunity to purchase your products without panic or frustration and would result in increased sales for Figarti in a "steady sustainable rate"......Popular WWII items will always be marketable...........If this were done it would also prevent the horders and speculators from re-selling multiples at ridiculous prices on e-bay.......I for one will NEVER-EVER purchase any "limited" Figarti products above the retail price.....I think that a large customer base is important in any business....This current marketing system simply puts many of your potential customers out of the game and will ultimately result in "loss of revenue" for Figarti in the long run..............We want to purchase your products.....Just give us a fighting chance to do so........Thank you for your consideration on this....respectfully Vezzolf
Correct. In what successful business plan is it a good idea to shut out most of your potential customer base? So maybe a few earlier releases didn't sell out immediately, so what? The later releases have been very popular, but very restricted. If you make a product the collector's want (and Figarti is), the buyers will be there. It is not a good idea to frustrate and shut out so many buyers. Wide appeal and sales are a necessity. Figarti has the wide appeal, now they need to supply the numbers, otherwise the vast majority of collectors will go where they can get product. It is simple math. Figarti, please expand your edition numbers. -- lancerI reiterate my post....please re-consider the current marketing philosophy.....It is NOT a good "long term" plan of marketing your product to a solid customer base.....
I don't think speculators on ebay are the ones buying all available models.
Comment here,
Figarti has always said it wants to be the maserati in the market, having an exclusive amount produced is one way of doing that. I think this again is each individual's decision, if they can only sell on average (the highs and lows) 100 pieces of a product line in the US, than that is the number. Not to say an 88 gun sells out and a Firefly doesnt, it is the average across pieces that works for them in their financial model. I also think the limited edition has an appeal. I don't think they are trying to become King & Country, 2 different business models. If Figarti makes money producing the 100 piece runs, than that is the way it is, buy accordingly or don't buy.
I don't think speculators on ebay are the ones buying all available models. And, to that point, if I missed an item I really want, then it is up to me to pay the prevailing price, that is CAPITALISM, free market, speculators are part of that. I don't see any of us running out to subsidize the speculator losses when they guess wrong............
All in all, enjoy the Figarti pieces and resign to the fact that as in any collection, you may not be able to buy it all at once. I am of the opinion that this is not such a large issue as some of the other posts.
TD
I don't understand the hullaballoo.So the initial model in the initial markings is limited to 100? Unless you are desperate for those specific markings, there is nothing to worry about. Figarti repeatedly re-issues the same basic model in different markings with different crews in additional lots of 100 if there is a big demand. As I recall, there were re-releases of the V2 rocket in different markings, the Panzer IV (winter and desert), the 88 and Prime Mover (also winter and desert), I have heard there will be another firefly in different markings. I would be shocked if there wasn't a winter ground stuka in the works. And as far as the desperation motive, I don't buy it. If you don't have a relationship with a dealer who is willing to hold a product for you for a month or two, drop me a PM, and I will give you a list of terrific dealers who will do the right thing for a good customer.
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We are evolving
RWFigarti
So, let me see if I got this right, you want lower production to keep prices up so only a small number of people can afford the product? Boy, is that ever a speculator-investor attitude. Larger production numbers would certainly bring prices down because it is cheaper to produce as numbers increase. So lower prices are bad? I think you and your bank account are in this hobby for the wrong reasons. Larger production numbers will do nothing to the value of the earlier low number editions, except make them worth more because of scarcity. Larger production numbers of new product will make them available to more people to enjoy and at a lower price. Sounds like you want a guaranteed return on your items instead of just enjoying them for what they are, toy soldiers. And you are right about the current issue prices. At an edition of 100, prices are too high for most of us to have at a moments notice. A higher number of product, at a lesser price, that doesn't sell out in 2 days, would give a lot of us a shot at owning these fine products. Sorry if my opinion on this doesn't fit your elitist viewpoint. -- lancerOkay, lets just say Figarti now. makes 200 pcs. and Still the same cost will you Buy it now?? 300 pcs, will you buy it now??, 400 pcs. same price will you buy it Now?? I Am going to bet more than half of you are still not going to do it. because of the price. You are going to wait until there is that over production to lower the price. And becomes unfair to the people that did buy it at its original price. And Rick does not want to be unfair. Just admit that you want an over production.